Case Studies: Real Search Results for Healthcare Practices
These case studies show what changed for three of our healthcare clients, measured in Google Search Console and Google Analytics 4. Every figure compares the last six months (6 Apr – 3 Oct 2026) with the six months before (6 Oct 2025 – 5 Apr 2026). Clients are named with their permission.
Organic search sessions, Central Connecticut Behavioral Health, LLC
Google Analytics 4 · from about 2.4K to 7.8K sessions
Google search impressions in six months, Connecticut Addiction Medicine
Google Search Console · up 27% from 6.74M
Google clicks from search, Minds That Matter RI
Google Search Console · 26 → 172 clicks, six-month totals
Three Practices, Three Growth Stories
Search Console figures are shown as Google reports them (rounded). Percentage changes are calculated from those figures.
Central Connecticut Behavioral Health, LLC
Psychiatric practice · Rocky Hill & West Hartford, Connecticut
The challenge
A two-office psychiatric practice offering medication management, psychotherapy and TMS that needed more patients to find its services in Google search.
What we did
Ongoing SEO: technical and on-page optimization, stronger service and location pages, and content written for the searches patients actually use.
Results
Organic sessions
+229% vs previous six months
GA4
Active users
+138%
GA4
Google clicks
+66%, from 3.25K
Search Console
Search impressions
+89%, from 367K
Search Console
Good to know: Average Google position improved from 19.5 to 15.3 over the same periods.
Connecticut Addiction Medicine
Outpatient addiction medicine · Hartford & Norwich, Connecticut
The challenge
An established, physician-led practice with strong search visibility that needed to keep growing and reach more people looking for help with opioid and alcohol use disorder.
What we did
SEO audit and implementation on the WordPress site, technical fixes, and patient-education content on recovery topics such as alcohol cravings and withdrawal.
Results
Google clicks
+10%, from 48.1K
Search Console
Search impressions
+27%, from 6.74M
Search Console
Active users
+15%
GA4
Organic sessions
+18%
GA4
Good to know: Average position moved from 5.0 to 7.1 because the site now appears for many more searches, including broader educational queries.
Minds That Matter RI
Psychiatric nurse practitioners · Cranston, Rhode Island
The challenge
A newer mental health practice with very little search visibility, offering medication management and psychotherapy.
What we did
Local SEO and on-page optimization for its psychiatric and therapy services, so the practice shows up when nearby patients search.
Results
Google clicks
6.6× more, from 26
Search Console
Search impressions
17× more, from 181
Search Console
Good to know: These results come from Search Console only (no Analytics data for this site). Average position changed from 5.2 to 27.8 as the site began appearing for far more searches.
How We Measure Results
We report what Google’s own tools show, over fixed date ranges, so you can check every number yourself. Search results depend on many things, so we are clear about what the data can and cannot prove.
Real data sources
Google Search Console for clicks, impressions and position; Google Analytics 4 for users and sessions.
Equal comparison periods
Six months (6 Apr – 3 Oct 2026) against the six months before (6 Oct 2025 – 5 Apr 2026).
Honest context
Seasonality, Google updates and a client’s own marketing also affect results. We show changes that did not improve, too.
Client permission
Every client named on this page agreed to share their results.
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